60 years ago, General Motors told you to stop driving your cars
This movie made by General Motors in 1956 is actually a promotional video for their new buses, but it makes a really, really good case for not driving their cars. Or any brand of car.
The roads were being over-run by vehicles, so GM presented a number of ways to make more efficient use of them. It’s pretty amazing that 60 years ago the problem of clogged roads was the same as now (it seems as though we are doomed to repeat the same mistakes with every generation) and many of the solutions were the same too (more efficient use of existing roads).
At least now, in some places, we’re finally making some progress – more in some parts of the world than others. Although the problems and solutions are still the same, there are more people now than ever before who are prepared for change.
The audio is pretty bad, but it’s worth perservering. Enjoy!
Header image: Eric Fischer/Flickr Creative Commons